For the second year, we have launched a nationwide campaign to the public advocating for family physicians like you, highlighting your crucial role in primary care and your range of expertise that is unmatched. The Your Care Specialist campaign has been seen over 16 million times … so far. We hope you’ve seen our videos highlighting the unique relationship you have with your patients and the care you provide at every stage of life and health including mental health, pregnancy, and aging.
With this latest campaign we are sounding the alarm about the current crisis in family medicine and rallying the public to support you. We are asking them to join us in your corner by writing letters to their MPs. Consider writing a letter of your own, too. Because together, many voices can make a difference.
Thank you for everything you do.
There’s no health care without family doctors.
MD, MPH, CCFP, FCFP, FRCPC, FACPM
Executive Director and Chief Executive Officer
Executive Director, Member and External Relations